The Client

Blissy is the top brand in 100% mulberry silk sleep essentials. Their claim to fame is the Blissy Silk Pillowcase, which has sold over 2 million worldwide and garnished 60,000 5-star reviews from loyal fans.

The Project

Blissy rolled out the Blissy Junior line which included 7 fun colors and patterns of silk pillowcases for kids. Shown here is some of the copy I wrote for the website, a sales email, and social ads.